Local mother finds success with Bitsy Bags - WKRN News 2

Local mother finds success with Bitsy Bags


A Middle Tennessee mother is finding success with a unique item that provides comfort to newborns who do not like to be swaddled.

The Bitsy Bag was invented by Mandi Gaskin about three years ago shortly after she gave birth to her son.

"I had a newborn baby, a little baby that did not like to be swaddled. He liked his arms free," Gaskin explained.

Gaskin told Nashville's News 2 the idea for the Bitsy Bag was born out of desperation.

"The Bitsy Bag is literally a bag and so it will fit itself up over the torso, up under the arms," she said.

Gaskin said the bag has come a long way since her first fabric glued prototype. The unique Bitsy Bag, which comes in a wide array of colors and designs, is made and manufactured strictly by women here in Middle Tennessee.

"The most fun part is all of the patterns, picking out the fabrics, designing, it's my favorite part," Gaskin told Nashville's News 2, adding, "I think it's neat though that if you have an idea that's really simple, that can take off and really help other people, it's kind of a surreal moment that I'm really grateful for."

Currently Bitsy Bags are available in two sizes and range from $38 to $58. The unique item is offered in 50 boutiques across the country and sold online at BitsyBrand.com.

Gaskin, who is expecting her second son, added she is considered adding additional sizes to her collection in the future.

Powered by WorldNow

441 Murfreesboro Road Nashville, TN 37210

Telephone: 615.369.7222
Fax: 615.369.7329
Email: news@wkrn.com

Can’t find something?
Powered by WorldNow
All content © Copyright 2000 - 2014 Young Broadcasting of Nashville, LLC. A Media General Company.