La Vergne looks to attract big name retailers - WKRN News 2

La Vergne looks to attract big name retailers

Posted: Updated: Nov 29, 2012 05:10 PM
Land for sale at the intersection of Fergus Road and Murfreesboro Road, La Vergne Land for sale at the intersection of Fergus Road and Murfreesboro Road, La Vergne
LA VERGNE, Tenn. -

It's one of the fastest growing cities in the state, but at 34,000 residents, La Vergne is missing something major- retailers.

"We're begging for retailers to come in. We have the clientele, we have the rooftops," explained Senna Mosley, the mayor of La Vergne.

When some cities surrounding La Vergne have dozens of big retailers, Mosley said La Vergne is left out.

In a letter the city wrote Walmart, they said, "The only store we have in La Vergne that sells clothing and shoes is Dollar General, and the selection--while appreciated---is not enough to satisfy the needs of 33,000 people."

Mosley told Nashville's News 2, "We've been trying to let them know what we have here, we have nothing."

The city is elbow deep in a campaign to convince stores such as Walmart and Costco to set up shop.

Mosley said along with writing multiple letters, they've sent pictures, scouted possible locations in town and even offered to throw them a parade when they move in; there are hundreds of acres of open space, ready to go right now.

Once construction on Waldron Road is completed, sometime in the spring, the city said they hope businesses will move into all the empty spaces along a newly expanded major artery into La Vergne.

Mosley said one of the biggest reasons they hope to attract new retail is keeping sales tax revenue in the city.

"They [shoppers] have to go to Smyrna, which is Rutherford County, so we are staying within our county, but it's not in La Vergne, so those revenues do not come back into La Vergne."

Less driving is something that appeals to Sasha Briley, who told Nashville's News 2, "I would love something closer than Sam Ridley or all the way in Nashville."

Donielle Fitzgerald, who lives in La Vergne, added, "In any city you live in, of course you're going to want it to benefit, the money that you're putting in anywhere to go into that city, so that would definitely be a good thing."

Mosley said they're going to keep fighting to get their city noticed, "The retailers would do very well here and I just don't understand why they can't see that these people have the money to spend."

Construction on Waldron Road is expected to wrap up next March or April.

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